Introduction

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Approach
Qualitative
Introduction
Methodology
Recruitment
Quantitative
Introduction

For quantitative research, the attention to detail that marks our qualitative approach is applied to questionnaire design and the analysis of quantitative data.

Quantitative services and techniques include:

  • Postal / self completion
  • Telephone interviews
  • Street & doorstep face-to-face surveys
  • Internet surveys
  • Hall tests
  • In-store / exit surveys
  • Tracking services
  • Customer satisfaction
  • Product / service evaluation
  • Employee surveys

Recent recruits for quantitative surveys include:

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Our qualitative outlook allows us to bring an extra dimension to the methodology and an interpretation of the quantitative findings.

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